BRAD MITCHELL

Content Marketing & SEO Leader

Chicago, IL (Open to Remote)  •  734-818-9049  •  mitbrad@gmail.com  •  LinkedIn

CONTENT MARKETING & SEO LEADER

Content marketing and SEO leader with 8+ years of experience building organic growth engines for SaaS, edtech, and marketplace brands. I have a track record of scaling blog programs from the ground up, leading site migrations and redesigns with zero SEO disruption, and turning content into a measurable pipeline through lead-nurture and demand-gen programs. I’m skilled at leading editorial teams, translating technical SEO audits into action, and partnering cross-functionally with product, sales, and leadership to drive traffic, engagement, and revenue.

CORE SKILLS

Content Marketing Strategy  •  Technical & On-Page SEO  •  Editorial Leadership & Team Management  •  Organic Growth  •  Lead Generation & Demand Gen  •  CMS Migrations & Site Redesigns  •  Marketing Operations  •  Email & Lead-Nurture Programs • Site Audits & Technical SEO  •  Keyword Research  •  Conversion Rate Optimization  •  Content Calendar & Roadmap Ownership  •  Cross-Functional Collaboration  •  AP Style / Editorial Standards • Google Analytics (GA4)  •  Google Search Console  •  Ahrefs  •  HubSpot  •  WordPress  •  HTML/CSS

PROFESSIONAL EXPERIENCE

Contract Content Manager

Neighborhoods.com — Remote

October 2024 – Present

  • Optimized and refreshed hundreds of legacy blog posts, improving formatting, SEO alignment, and readability

  • Built hundreds of lead-nurture emails, supporting ongoing demand-generation efforts

  • Provided on-page SEO recommendations to improve rankings, internal linking, and content performance

Content Marketing Manager

ActiveCampaign — Chicago, IL

May 2023 – September 2024

  • Led technical and on-page SEO strategy across the ActiveCampaign website

  • Played a key role in a full website redesign and CMS migration, ensuring minimal SEO disruption

  • Created high-authority content for enterprise partners including Wix and Square

  • Conducted recurring site audits, contributing to improved site speed and overall SEO health

Senior Inbound Marketing Manager

Coding Dojo — Remote

January 2022 – May 2023

  • Owned and scaled the Coding Dojo blog, content calendar, and SEO roadmap

  • Developed and executed the company-wide SEO strategy

  • Created and launched lead magnets that converted organic traffic into qualified student leads

  • Collaborated cross-functionally with product and marketing teams to optimize site UX and content performance

  • Doubled monthly blog traffic and increased average monthly blog leads by 1,050%

Content Marketing Manager

Neighborhoods.com — Chicago, IL

February 2021 – January 2022

  • Managed a team of editors and editorial managers across two major websites

  • Defined and executed overall editorial and on-site content strategy

  • Launched the successful “55 News” initiative, driving increased engagement and return visits

  • Partnered closely with sales teams to deliver higher-quality inbound leads

Editorial Manager

Neighborhoods.com — Chicago, IL

June 2019 – February 2021

  • Scaled the 55places blog and newsletter, achieving record ROI

  • Used analytics and performance data to inform a new long-term content strategy

  • Managed editors, freelancers, and interns across multiple content verticals

  • Oversaw a 70%+ increase in blog-driven revenue

Editor

Neighborhoods.com — Chicago, IL

June 2018 – June 2019

  • Scheduled, edited, and published 20+ blog posts per week

  • Recruited and managed dozens of freelance writers

  • Produced content for 11 weekly newsletters

  • Directed daily editorial operations and publishing strategy

Neighborhood Manager

Neighborhoods.com — Chicago, IL

April 2016 – June 2018

  • Created custom editorial content and hired photographers for communities nationwide

  • Defined neighborhood boundaries through large-scale U.S. mapping projects

  • Researched and wrote real-estate-focused blog content across diverse topics

Freelance Writer

August 2015 – April 2016

  • Researched assigned locations and produced engaging, deadline-driven editorial content

  • Produced original content and managed social media coverage for Newcastle United FC

  • Monitored breaking news and collaborated with editorial teams on coverage strategy

Editor

HERE Technologies — Chicago, IL

May 2014 – August 2015

  • Edited and validated real-time mapping and event data for web and mobile platforms

  • Collaborated with editorial teams to ensure accuracy and guideline compliance

EDUCATION

Bachelor of Arts – Creative Writing

Columbia College Chicago, 2013